This blog is going to be looking about how gender stereotypes are portrayed in advertising and how that affects gender roles in the "real world". Advertising is a huge part of our media society and everyone sees millions of ads a day. An example of what advertisements that will be researched is the Dolce and Gabbana ad. When looking at this advertisement I see a girl who is dress scandalous with a group of 'strong men' surrounding her while she lays helpless on the ground.
Looking at advertisements like this one and seeing what gender roles it is trying to subconsciously get across is important because millions of people are seeing this advertisement and taking in everyday. Media controls the world and while some people are trying to fight for women or mens rights, advertisements like this one is fighting back. To help expand more on this research a website will be made to help get the word out about gender stereotypes in the media.
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